In the past quarter alone, four to five percent fewer cell phones were sold due to the bottlenecks, said Anshul Gupta from the analysis company Gartner of the German Press Agency. Mainly affected are simple and older models that are not equipped for the super-fast 5G radio data transmission.
Gupta predicted that the shortage would be felt for at least two more quarters. This could accelerate the selection in the industry. “The big suppliers have more market power compared to the parts suppliers and were able to secure reserves in good time.” On the other hand, smaller manufacturers would have difficulties getting components such as modem chips for network connection or power circuits. Their declining market share further depresses their influence.
Overall, according to Gartner calculations published on Tuesday, smartphone sales shrank by 6.8 percent year-on-year to around 342.3 million devices in the third quarter. Samsung remained number 1 with a share of a good 20 percent – although Gartner calculated a sales decline of around 15 percent to 69 million smartphones for the South Korean company.
In contrast, sales of Apple’s iPhone rose from 40.6 million to 48.5 million devices year-on-year. The US group expanded its market share to a good 14 percent. Apple had also warned that the bottlenecks would affect iPhone sales. Gupta sees older models such as the iPhone 11 that are still being sold primarily affected. For Apple, the current quarter with the Christmas business is traditionally the most lucrative. The Gartner analyst expects that this time at least some of the iPhone sales will be postponed in view of the shortage into the coming year.
The Chinese provider Xiaomi closes the top 3 with almost unchanged sales of around 44.5 million smartphones. This is followed by the Chinese companies Vivo and Oppo. All three had benefited greatly from the US sanctions against their competitor Huawei, which crashed the former number 2 in business outside of China. (dpa / rs)