Five effective measures: Increase sales opportunities in the e-shop

In 2018, retailers in Germany earned over 53 billion euros with e-shopping, for 2019 the German Retail Association expects 57.8 billion euros. The potential is immense. But how can it also be exploited by small and medium-sized companies – without investing large sums in traditional marketing and advertising?

One approach is the continuous improvement of the e-shop. There are numerous opportunities here that companies can use for themselves. The following five measures can be implemented quickly and promise good results.

Anyone looking for a new bike is definitely interested in suitable equipment. Whether helmets, knee pads or drinking bottles – suitable additional offers make both customers and providers happy. However, the prerequisite is that the correct products are automatically displayed.