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$1.5 million worth of one post… The most profitable celebrity from Instagram in 2021

While most of the pioneers of the communication platforms use the Instagram application to share photos and stories (Stories), some famous people do the same, but not just for fun, but to make a lot of money, to the extent that one Instagram famous person can make more than one and a half million dollars from one post. Only, thanks to the ads he publishes.

GQ magazine (GQ) American and Danish marketing company “Influencer Marketing Hope” (Influencer Marketing Hub) They compiled lists of the most profitable celebrities from Instagram ads in 2021, and the two lists were identical in celebrity rankings, with varying amounts of revenue from advertising, but it remains a huge value.

Highest-earning celebrities on Instagram

Cristiano Ronaldo

Number of followers: 382 million

Average earnings per post: $619,497-$1.6 million

The Portuguese football player does not need to be introduced, especially to his followers, and although the amount of what he earns from a single advertisement varies between the two lists, the number he starts with is still huge, as the list of “Influencer Marketing Hub” indicates that the value of the advertisement starts from 619 thousand and 497 dollars. Up to $1 million, while the figure was $1.6 million, according to GQ List.

Dwayne Johnson

Number of followers: 285 million

Average earnings per post: $504,790-$1.5 million

A Hollywood actor known as “The Rock”, who first gained popularity as a wrestler in a TV show called “WWE”, has more than 285 million followers, which makes ads on his account for a single publication between 504 thousand and 790 dollars to 841 thousand and 317 dollars. According to Influencer Marketing Hub, and $1.5 million per post on GQ List.

Ariana Grande

Number of followers: 285 million

Average profit from a publication: 500 thousand and 77 dollars – 1.5 million dollars

The American singer, songwriter and actress Ariana Grande also reaps close numbers, as the first list indicates that the value of one advertisement starts from 500 thousand and 77 dollars to 833 thousand and 461 dollars according to the first list, and 1.5 million dollars for the publication in the second list.

Kylie Jenner

Number of followers: 294 million

Average earnings per post: $491,789 – $1.4 million

The owner of the beauty brand “Kylie Cosmetics” belonging to the Kardashian family charges a lot in any advertisement for accessories, fashion or any other products, as it starts from 491 thousand and 789 dollars in the first list, and it amounts to 1.494 million dollars in the second list.

Selena Gomez

Number of followers: 284 million

Average earnings per post: $483,972 – $1.4 million

The 29-year-old American singer and actress, Selena Gomez, earns between $48,972 to $806,620 from advertising in a single publication according to the first list, and the number is $ 1.468 million in the second list.

Kim kardashian

Number of followers: 273 million

Average earnings per post: $469,76 – $1.4 million

Kim Kardashian, the American reality TV star and owner of cosmetics brand “KKW beauty”, can make between 469 thousand and 76 dollars to 781 thousand and 793 dollars according to the first list, and the advertising profits in one publication are 1.419 million dollars according to the second list. .

Leo Messi

Number of followers: 294 million

Average earnings per post: $459,340-$1.1 million

The Argentine football player earns between 459 thousand and 340 dollars to 765 thousand and 567 dollars from advertising according to the first list, and the numbers are 1.169 million dollars in the second list, and he provides advertisements for various companies, some of which are for food brands such as “Lay’s” potatoes.

Beyoncé Knowles

Number of followers: 227 million

Average earnings per post: $383,813-$1.1 million

The average advertising price for the American singer ranges from 383.8 thousand to 639.7 thousand dollars, according to the first list, and 1.147 million dollars in the second list, and the ads vary between sports and formal wear and cosmetics.

Justin Beiber

Number of followers: 212 million

Average earnings per post: $363,471-$1.1 million

Thanks to the large fan base of the young Canadian singer, the first list evaluated the average prices for one advertisement at 363,471 dollars to 605,786 dollars according to the first list, and more than one million and 100 thousand dollars in the second list.

Kendall Jenner

Number of followers: 208 million

Average earnings per post: $345,944 – $1 million

The third member of the Kardashian family joins the list in the presence of model Kendall, who may earn between 345 thousand and 944 dollars and 576 thousand and 574 dollars from advertising in a single post, and may reach 1.053 million dollars according to the estimates of the second list.

Earnings via Instagram

In addition to the common way of making profits through commercial advertisements through celebrity accounts, the Instagram platform began offering special financial grants to creators and celebrities on its platform, such as the “Tik Tok” application, which announced in November 2021 that it had provided amounts of 35,000 This came as part of the “Rewards for Reels” program announced by Meta CEO Mark Zuckerberg about the platform’s intention to pay one billion dollars to creators until 2022.

Rewards numbers vary, according to a report published by Business Insider. (Business Insider) The American, he indicated that the amount of $35,000 was offered to an influencer who earned 58.31 million video views in one month, while $8,500 was offered to a content maker followed by 24,000, but he earned 9.28 million views of one of his videos, and he offered a content maker who has nearly 52 thousand followers about one thousand dollars.

For this, it does not seem that there are any fixed rules for how to pay amounts and rewards, but it is certain that Instagram has begun to motivate its users to produce more videos by directly supporting them with money, such as the Tik Tok platform that does this with its users legally residing in countries such as the United States of America or Germany, Italy, France or Spain.

The Instagram platform also offers new features for making profits, such as “shops” that made the social networking application a direct platform for buying and selling, as well as developing the “Instagram Live” badge feature that gives the audience the ability to send stars during the broadcast of celebrities, and rate them with the stars they buy. Regular users according to the Instagram platform.



Reference-www.aljazeera.net

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