eCommerce

Barcelona is preparing to sign the largest sponsorship contract in the history of football

A press report in Spain stated that Barcelona is choosing between more than one sponsorship contract to replace the “Rakuten” and “Pico” logos on the team’s shirts starting from next season.

The newspaper “Sport”SPORTThe Spanish club said that the Catalan club’s management has been negotiating since last November with the “Vegan Nation” company, which specializes in cryptocurrency.

The newspaper pointed out that the American company made a tempting offer to manage Barcelona amounting to 80 million euros annually in exchange for sponsoring the club’s shirt, which is the largest sponsorship contract in the world of football.

These negotiations come about 6 months before the end of the current contract, which gives Rakuten and Beko the advantage of appearing on the club’s shirt.

The Catalan club’s management is seeking to provide new financial resources to overcome the large deficit in the team’s budget and to get rid of debts that exceeded one billion euros, which constrain the club’s movements in the transfer market and limit its ability to compete.

According to the newspaper “Sport”, the Catalan club has other offers to sponsor the club, one of which is from the company “Spotify”, which specializes in distributing and broadcasting music.

This news comes to give hope to Barcelona fans in light of the disappointing results of the team since the departure of its most prominent star, Lionel Messi, last summer. 15 points from rivals Real Madrid, the leaders.



Reference-www.aljazeera.net

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